This summer, Niche is doing more than crafting premium cannabis. They are also giving fans a shot at an unforgettable sports experience. With the Winner’s Circle contest, the brand celebrates community culture in New Jersey. It also puts cannabis enthusiasts in the stands at MetLife Stadium for a full slate of soccer matches.
🏆 What’s the Winner’s Circle All About?
The Winner’s Circle is a promotional giveaway open to legal cannabis consumers (ages 21 +) who are residents of New Jersey or Pennsylvania. Each specially marked Niche 3.5 g jar acts as an entry into a series of drawings for incredible matchday prizes — including pairs of tickets to eight soccer matches at MetLife Stadium this June and July.
Here’s how it works:
- Pick up a participating Niche jar at a licensed NJ dispensary.
- Scan the QR code on the Winner’s Circle medallion inside the jar.
- Enter your unique code online to get registered for the drawings.
Each entry is automatically rolled over into future drawings — so every medallion doubles as another chance to win. Winners enjoy the match from the private Pavilion Hospitality Section with complimentary food and drinks, truly bringing the Niche spirit to the stadium experience.
If you win but can’t attend, you can opt for a 60% Cash Alternative instead of the tickets. For the Final, that’s a payout of nearly $20,000!
🌿 Spotlight on 4 Must‑Try Niche Strains at Scarlet Reserve Room
At Scarlet Reserve Room in Englishtown, NJ — a veteran‑owned dispensary known for quality and community service — you’ll find a curated selection of Niche cannabis flower. Below, we run through four standout options worth adding to your rotation. (Descriptions combine product positioning and typical consumer experience from industry profiles.)
Niche NJ Pie Screamr 🥧😱
Type: Hybrid — Dessert‑Inspired Beauty
True to its name, Pie Scream delivers a rich dessert‑style flavor — sweet berries, creamy cheesecake, and velvety ice cream notes — drawing its genetics from Wedding Pie and G33 Cherry Limeade. Its effects tend toward balanced uplift and relaxation, making it a versatile pick for social sessions or chill evenings.
Consumers praise it for its potent, smooth high and gourmand aroma that echoes an indulgent ice‑cream shop vibe. Effects can range from relaxed body comfort to subtle cerebral elevation.
Niche NJ Lemon Cherry Gelato 🍋🍧
Type: Hybrid — Bright, Fruit‑Forward Zest
If citrus‑sweet meets creamy, Lemon Cherry Gelato might be your next favorite. This hybrid pairs tart lemon and ripe cherry notes with a smooth finish that mimics its dessert namesake.
Effects profile tends to be lively yet balanced — bright and energetic enough for daytime creativity, with enough calm to unwind later. Whether you’re exploring flavors or filling your stash with something unique, this is a cultivar that celebrates bold terpene expression.
Niche NJ Zereal Milk 🥣🥛
Type: Indica‑Dominant Hybrid — Creamy Comfort
For those who favor smooth, nostalgic flavor profiles, Zereal Milk blends creamy vanilla cereal notes with a sweet, candy‑like finish — reminiscent of your favorite breakfast bowl.
This indica‑leaning hybrid tends to deliver gentle cerebral ease followed by soothing body relaxation — ideal for evening unwind sessions or when comfort is the goal. The balanced effects have made it a slow‑burn favorite among fans looking for mellow vibes.
Niche NJ Alien OG 👽
Type: Hybrid — Classic OG Influence
Alien OG brings a touch of classic OG genetics into the Niche lineup. Known for its balanced psychoactive profile, this cultivar typically pairs earthy herbal notes with subtle citrus or pine undertones. While specific user profiles vary, Alien OG is often chosen for its approachable, full‑spectrum experience that suits both seasoned consumers and those seeking a reliable everyday strain.
📍 Final Thoughts
Whether you’re a cannabis connoisseur or just exploring what New Jersey’s market has to offer, Niche has steadily built a reputation for flavorful, thoughtfully crafted flower. With the Winner’s Circle contest turning participation into a chance at real‑world experiences — and dispensaries like Scarlet Reserve Room stocking premium offerings — this season could be one of the most exciting yet for Niche fans.